AI in Sales: Actually Useful CRMs
Nigel Edelshain of Sales 2.0 interviews Adam Rubenstein – CEO and Co-Founder of TRAQ – to gain his insights into using AI to boost sales efficiency and performance.
The official cheatsheet for a more effective initial lead sales call
MQLs (Marketing Qualified Leads) are a useful type of lead that results from marketing activities and automation, but to convert these leads into solid opportunities, it’s important to spend time preparing and researching the buyer.
TRAQ CEO Interviewed on ‘The Sales Lab’ Podcast Part 3
“What Problem Will You Solve?” is the central question in Episode 3 of The Sales Lab Podcast interview with Adam Rubenstein and Willy Bolander
TRAQ CEO Interviewed on ‘The Sales Lab’ Podcast Part 2
In this episode, Adam and Willy discuss: is sales an art, a science, or both? How can salespeople improve? How can coaches do better?
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