Sales Intelligence for Your Team

Every sales conversation is filled with important buyer insights. Capture all of them – the opportunities, risks, subtle questions, and so much more – then follow up effectively, build trust quickly, and increase your close rate.

With AI and machine learning, TRAQ reveals conversation details that would otherwise be missed, efficiently analyzes and scores your opportunities, and brings much-needed objectivity to sales.

Why us

The More You Know, the More You Win

When you have a good grip on your buyers’ interests and topics, you can move forward effectively. But in a fast-paced sales environment, it’s very easy to miss (or fail to note) many of the details. 

Cumbersome Documentation Processes

Manual note-taking and CRM data entry take valuable time away from selling while meeting notes are often limited to just a couple of bullet points.

Why us
Why us

No Unified View of Sales Conversations

When critical information gets lost in the shuffle, everyone has a limited or inaccurate understanding of the buyers’ priorities, concerns, common questions, and more.

No Clear Visibility into Deals

Because they lack access to accurate deal and pipeline data, sales leaders have limited ability to train and coach their teams in order to help them face their challenges.

Why us
Why us

How We’re Different

TRAQ puts the buyer front and center, delivering a comprehensive analysis of what buyers really want so that sales teams can deliver exactly what they need.

By using TRAQ, your team will capture all the crucial details and get powerful insights on what to do next, improving communication, building rapport, and accelerating sales.

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A high-quality recording and accurate transcription

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Automatic analysis, scoring, and summary with AI

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Capture what your buyer says, how they say it, and what they may be thinking

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Gauge their interest level with objective scores

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Customize your reports by filtering by buyer, opportunity, type of insight, and more

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Managers can also view reports for the entire team or individual members

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The automatic summary is great for a quick review at any time

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Easily share your scored, analyzed, and summarized conversation with collaborators

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In major CRMs, your TRAQ conversation link is added directly to the CRM after the call

Constantly Evolving AI

With every subsequent conversation, TRAQ provides increasingly useful intelligence to move the deal forward. Over time, repeatable winning patterns emerge.

Why us

Be a Better Listener

Listening to your prospects is key to converting them into customers, and by taking notes for you TRAQ lets you give your buyers the attention they deserve.

Why us

Get Deal-Winning Insights

Stay up to date on the risks, sentiment changes and hidden objections in every buyer conversation.

Why us

Level the Playing Field

Comprehensive call analysis and enhanced pipeline visibility help managers easily identify coaching and training opportunities.

Why us

Transform Your Sales Processes

Accurate, detailed, AI-analyzed account notes lead to unbiased account reviews and successful, data-driven strategies.

Sales Intelligence That Grows With You

As time goes by, TRAQ learns from each conversation, each deal won or lost, and countless other factors.

You can look at conversation insight reports over a longer timeframe to reveal important trends and shifts in the marketplace.

Continue Your Journey

Discover how Traq’s unique platform delivers value across your entire sales organization:

Why us

Made for Sales Leaders

TRAQ is purpose-built to optimize teamwide efficiency, collaboration and improvement.

Why us

Built for Sales Reps

Eliminate the distractions of notetaking, and get the inside track on what your buyer really thinks.

Why us

Deal-Winning Capabilities

Learn about our suite of technologies that transcend transcription and extract real sales insights.

Why us

Sign Up Today

Our Free Monthly Plan gives you 5 hours of effortless meeting notes and dozens of insights to win more deals. No credit card required.