Using Conversation Intelligence to Revolutionize Digital Marketing Strategies
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Company Brief
Navigamo is a digital agency that helps mid-sized companies and startups with their digital growth strategies. They offer services such as SEO, web development, web design, automation, and more. Blas Giffuni started with just offering SEO but expanded their services based on client needs and feedback.
Before using TRAQ, Blas Giffuni faced challenges in understanding their clients’ needs and effectively communicating with them. Blas had to sit in on calls and take notes, which made it difficult to analyze and understand the main concerns of their clients. They needed a solution that could provide context and help bridge the communication gap.
Navigamo decided to use TRAQ because it was affordable and provided a platform that could streamline their processes. TRAQ allowed them to record and analyze calls, making it easier to identify client needs and improve their sales and account management strategies. With TRAQ, Blas Giffuni was able to connect with their clients more effectively, understand their concerns, and provide better solutions.
Using TRAQ has brought several benefits to Navigamo. They have been able to expand their service offerings and monetize more opportunities among their clients. TRAQ has also helped them improve their efficiency and reduce the time spent analyzing calls and training their team. The platform has provided valuable insights and guidance for both sales and account management.
Blas Giffuni recommends acting now instead of waiting because there are opportunities to be seized. By using TRAQ, businesses can gain valuable insights from lost deals and improve their strategies. TRAQ is different from typical call recording software because it provides AI-powered analysis and context, making it easier to train teams and improve communication with clients.
Overall, Navigamo has seen immediate improvements in their business since using TRAQ. They have been able to streamline their processes, improve their sales and account management strategies, and provide better solutions to their clients. TRAQ has been a valuable tool in their digital marketing journey, helping them grow and succeed in the industry.
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Navigamo is a digital agency that specializes in helping mid-sized companies and startups align with the ever-changing landscape of digital growth strategies. Originally starting as an SEO consultancy, Navigamo has expanded its services to include web development, web design, automation, and other aspects of digital marketing.The company’s main goal is to connect the development of websites with business objectives and provide a comprehensive approach to digital marketing.
One of the main problems that TRAQ solves is the communication gap between clients and service providers. By carefully listening to client calls and analyzing their needs, Navigamo is able to offer tailored solutions and ensure that clients’ objectives are met.
Navigamo is dedicated to helping their clients navigate the complexities of digital journey and achieve their business goals. They strive to provide exceptional service, stay ahead of industry trends, and deliver measurable results. With their expertise and years of experience, Navigamo is well-equipped to help businesses thrive in the digital age.